How did it all come about?

 

Muse, a project dedicated by a woman, to women. Perhaps you're wondering what Muse - a muse - actually means. A muse is an inspiration, but in our interpretation, you are your own muse, your own inspiration, and a woman who wants to become the best version of herself. 

I know how hard it is to feel this way because we are women, which is always a sufficient excuse for everything haha. The problem, however, is how often we women struggle with accepting our own bodies and the associated feelings we cultivate within ourselves.

Muse is not just a coincidence; it's my personal experience. For a long time, I literally struggled with how I looked. Social media is a big place to make us feel inadequate sometimes. That's also one of the main reasons why you won't see photos of women in our lingerie on Muse. Our goal is not to show perfect bodies according to some established rules. Our goal is to show you the uniqueness of your body thanks to our Muse Box. 

A few years ago, I couldn't tell myself how beautiful I was in front of the mirror. One time it was because my hips were too wide or my chest wasn't generous enough. I still don't understand who ever said what is too much and what is not.

Each of us goes through periods when we feel sexier and then the exact opposite (we are women haha). But that's no reason to deny ourselves the best, and I mean that in every sphere. Let's indulge in quality food and groceries, quality sleep, or whatever our heart desires.

But please don't forget the love we show our body from the outside as well. By wearing beautiful lingerie and constantly reminding our minds that I AM THE ONE who deserves it. 

And that's how Muse was born. A place of inspiration for women, a place to find reasons each month to be the best version of yourself. The woman I want to look up to is myself. YOU are a MUSE. WE ARE MUSE.